About this Course
This course will help you master the digital channels such as search engine optimization (SEO), Content Marketing, Pay Per Click (PPC), Mobile Marketing, programmatic and digital analytics.
Content marketing is a marketing method for creating and distributing valuable, relevant, and consistent content for a specific audience.
The goal of content marketing is to help your audience cope with challenges, improve their quality of life, and to establish yourself as a trusted thought leader.
COURSE COST
NGN 150,000
TIMELINE
8 Days
SKILL LEVEL
Beginner
INCLUDE IN THE COURSE
Rich Learning
Content
Taught by
Industry Pros
Student Support
Community
Interactive Quizzes
Self-Paced Learning
Join the Path to Greatness
This course is one of your fundamental step towards a new career building of confidence in Digital Marketing Specialist Master at Greaterheight Academy Program.
OUR COURSE
Content Marketing Fundamentals
Enhance your skill set and boost your hirability through innovative, independent learning.
GREATERHEIGHT ACADEMY PROGRAM
Become A Digital Marketing Specialist Master
Accelerate your career with the viable confidential credentials that fast-tracks you into a job and or business success.
LEARN MORE
| Date | Venue | Course Fee Before 28 June 2022 |
Course Fee Before 2 September 2022 |
|---|---|---|---|
|
6 – 16 May 2022
|
17B Debo Aina Crescent, Omole Phase I, Ojodu
|
NGN 150,000
|
NGN 310,000
|
| Date | Venue | Course Fee Before 28 June 2022 |
Course Fee Before 2 September 2022 |
|---|---|---|---|
|
6 – 16 May 2022
|
17B Debo Aina Crescent, Omole Phase I, Ojodu
|
NGN 150,000
|
NGN 310,000
|
| Date | Venue | Course Fee Before 28 June 2022 |
Course Fee Before 2 September 2022 |
|---|---|---|---|
|
6 – 16 May 2022
|
17B Debo Aina Crescent, Omole Phase I, Ojodu
|
NGN 150,000
|
NGN 310,000
|
| Date | Venue | Course Fee Before 28 June 2022 |
Course Fee Before 2 September 2022 |
|---|---|---|---|
|
6 – 16 May 2022
|
17B Debo Aina Crescent, Omole Phase I, Ojodu
|
NGN 150,000
|
NGN 310,000
|
Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions and successfully complete the course assessment will receive Certificate of Completion.
*Book and pay full fee for two colleagues and the third attends for FREE
- Not applicable in conjunction with corporate discounts
- Payment to be settled before start of the course to avail the offer
- This offer is not applicable on Early Bird Prices
For more information, email GreaterHeight Academy on info@greaterheight.academy
Who Should Attend This Course
This training course is best suited for professionals who want to specialize in Content Marketing, including digital marketers, optimization and analytics professionals, professionals seeking to increase profits for their online business, and digital marketers who use a data-driven approach to generate revenue..
Prerequisites and Requirements
There are no particular prerequisites for this certification. However, participants should have a working knowledge of the internet and Microsoft Office. Although not required, many participants also benefit from our Advanced Content Marketing course.
See the Technology Requirements for using GreaterHeightAcademy.
Why Take This Course?
At the end of this course students will understand:
- How to create a content marketing strategy.
- How to find a target audience and create relevant content for it.
- How to form a content plan.
- How to create popular content that sells.
- How to get more subscribers and loyal customers by using engaging content.
- How to optimize content for good search engine visibility.
- How to master popular analysis services.
- How to search for popular keywords.
WHAT DO I GET?
Instructor
Materials
Learn by doing exercises
and assignments
Taught by industry
professionals
Documentation
Launcheon
Certificate of
completion
WHAT YOU WILL LEARN
Lesson 1
Introduction to Content Marketing
- Introduction to Content Marketing
- Defining Content Marketing
- Content Marketing Overlap
- Using Content to Build Trust
- Effective Content Marketing
- Importance of a Content Marketing Strategy
- Key takeways & Knowledge Check
Lesson 2
Content Marketing Strategy
- Introduction to Content Marketing Strategy
- Content Strategy vs Content Marketing Strategy
- Content Creation Framework
- Content Marketing Strategy
Lesson 3
Overseeing a Content Marketing Program
- Introduction to Overseeing a Content Marketing Program
- Who Oversees Content Marketing?
- Content Marketing and Social Media
- Content Marketing and SEO
Related Courses
Our Popular Courses
GET THE INFO FROM AN EXPERT
Dive deep into the curriculum, the course structure, and what you can achieve from a course mentor.
See if this program is a fit for you. Meet the GreaterHeight team, get an overview of the program curriculum, and chat with other students thinking about this program.
Content Marketing information Session
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FAQs
We love questions, almost as much aswelove providing answers.Here are a few samplings of what we're typically asked, along with our responses.
Greaterheight Academy strives to provide the latest, best-quality content that’s up to date with current industry standards. Our experienced and certified trainers are subject matter experts who constantly research the latest trends and infuse them into our training programs. Every change happening in the market is immediately considered and our training content is regularly upgraded and updated to reflect current market trends.
Introduction to Content Marketing, Content Marketing Strategy, Overseeing a Content Marketing Program, Content Marketing Playbook, Social Media and Content Publishing Platforms, Measurement and Budget, Content Best Practices, GDPR's Impact on Content Marketing, and Content Marketing Foundations Quiz.
Creative, dynamic, and serious minded Student, Managers in various fields, Marketers and Sales Executives and reps and that are looking forward to be porfessionals Digital Marketing Specialist Masters or Social Media Marketing Experts.
You will create a project (see also our project section) as following:
- Digital marketing is one of the most coveted skills for any marketing professional to help get a higher salary and more impactful role, thanks to the soaring budget contribution of digital marketing
- Entrepreneurs find digital marketing the most sought-after medium to reach customers and prospects.
- Career prospects and job security are the key drivers for students. Digital marketing positions offer high salaries and job satisfaction, and relevant skills to help students kick start their career.
- Digital marketing certification courses help professionals to expand their skillsets and master digital marketing to confidently manage complex digital marketing problems.